Friday, 25th November 2016
STUDENT entrepreneurs impress in business competition.
STUDENT entrepreneurs on a mission to help keep cyclists safe impressed judges in an annual business competition for schools.
Team Illumination from
Their idea and presentation took the runners-up prize at the annual Emmanuel Schools Foundation (ESF) Business Game, a challenge set over a week in which teams have to establish a business, develop a product or service having done market research then present to a panel of judges on finals day.
Three Year 9 teams from each of the four ESF schools took part -
The businesses had to demonstrate commercial awareness by working out finances, develop ideas for a website and other marketing, consider sales and distribution, and show corporate social responsibility by choosing a charity to receive a share of profits.
Team Illumination said its chosen charity was Bluebell Wood Hospice.
The winners of the competition were from Bede Academy, whose shopping device Pro-Scan logs the expiry date of purchased food then sends text alerts to warn of produce nearing its use-by date, along with recipe ideas for how to use it.
The other teams from
Adam Cooper, head of business, IT and economics at The King's Academy, who organised the final, said: "I have been thoroughly impressed by the creativity, thought and preparation shown by all the businesses."
John Inglis-Jones, executive officer at Anglican International Development, who was accompanied by fellow judges Debbie Schofield, from ESF, and Ruth Watson, from Middlesbrough Football Club's Enterprise Academy, added: "I know from many years working in corporate finance that it isn't easy to come up with a concept, work out the finances and get an idea under way.
"Everybody did extremely well and we were particularly impressed with Team Illumination from